For years, most men kept their skincare routine minimal — maybe a quick splash of water and a bit of aftershave.
But times are changing. Today, more men are investing in their appearance, aiming for skin that looks healthy, youthful, and well cared for.
And here’s the truth: it doesn’t have to be complicated. The key is understanding your skin and building a routine that works with it, not against it.
Know Your Skin Type
Before you reach for any product, you need to figure out what kind of skin you’re working with. Here's a quick guide:
Sensitive skin: Easily irritated; may burn or sting with some products
Normal skin: Clear, balanced, and not overly sensitive
Dry skin: Feels rough, tight, or flaky
Oily skin: Shiny and prone to breakouts
Combination skin: A mix — usually oily in the T-zone (forehead, nose, chin) and dry elsewhere
Once you know your type, you can choose products that support — not sabotage — your skin.
Keep It Clean (But Gentle)
Wash your face twice a day — once in the morning and again before bed, especially after workouts. But skip the harsh bar soap. It strips your skin and throws off its balance. Go with a gentle cleanser that fits your skin type and use lukewarm water (hot water dries you out fast).
You can find many options that will fit your skin type in our skin care collection.
Rethink Your Shaving Game
Shaving can either leave you smooth and fresh — or red, bumpy, and irritated. Here's how to do it right:
Soften your skin first with warm water and a quality shaving cream.
Shave in the direction of hair growth — no aggressive dragging.
If you get razor bumps or ingrown hairs often, switch to a single or double blade and don’t pull your skin taut.
Always rinse the blade after each stroke and change razors every 5–7 shaves.
Moisturize Like a Pro
Hydration is where the magic happens. A good moisturizer locks in water, softens the skin, and even smooths out fine lines.
When? Right after showering or shaving, while your skin is still damp.
What to use? Choose a lightweight, oil-free moisturizer for oily or acne-prone skin. If you’re dry or sensitive, look for a richer, fragrance-free formula.
Use Sunscreen Every. Single. Day.
Yes, even if it’s cloudy. Sun damage is one of the top causes of premature aging — not to mention skin cancer.
Go for a broad-spectrum sunscreen with SPF 30 or higher.
Apply it to all exposed areas — face, neck, ears, even your scalp if your hair’s thinning.
Reapply every two hours if you’re out long, or after sweating or swimming.
Want extra protection? Wear UV-blocking clothing, sunglasses, and a hat.
Pay Attention to Changes
You know your skin better than anyone. If you notice a new spot, mole, or bump that looks off, itches, bleeds, or changes, get it checked.
Men over 50 are at higher risk for melanoma, the most serious kind of skin cancer. Early detection can save your life.
No One-Size-Fits-All
There’s no universal skincare routine — your skin is unique. But a few simple steps can go a long way toward keeping it healthy, clear, and strong. If you’re ever unsure, or if you’re dealing with persistent issues like breakouts, redness, or dryness, don’t guess. Book a quick consult with a dermatologist and get a plan tailored to you.
Healthy skin isn’t about vanity — it’s about confidence, self-care, and long-term wellness.